LIFE AIMER PRODUCTIONS is a Production, Media and Entertainment company founded in August 2010 by Siviwe Beja when he took charge of his music career; it was officially registered with CIPC 12th December 2013. The company started from humble beginnings with primary focus on Studio Recordings & Music Producing. The company experienced a steady growth and brought on board skilled and experienced producers with the aim of bringing high quality and adding value to our clients/customers’ needs.

Within a short space of time the company introduced Sound System Hire; Digital Distribution; Publishing; Multimedia (Videography, Photography & Printing); Promoting; Branding; Artist, Dancers and Dee jays Management; Marketing; Event Management, Coordinating & Organizing. Since the company started publishing and online distribution it has released 40 catalogs on 27+ online stores such as iTunes, Amazonmp3, Traxsource to mention a few, we have released our own artists, and also outside the company, 2 artists from Soweto, 2 artists in Vaal Triangle and 1 artist in Nigeria, and we’re still looking to extend the business throughout the whole Republic of South Africa and the whole African continent. 

2014 October the company introduced the clothing line “S’gidla Va?” specializing in T-Shirts and Caps which was kept inside the company and close friends. The T-Shirts & Caps are set to be officially released in April 2018. 15 November 2015 we registered a domain for online radio which was the start of the media department in the company. 2015 November the company was nominated as best record label of the year in Mellinium Africa Awards hosted in Nigeria. 2016 April to July catalog 26 “Song Of Love by Deejay Soso featuring JR Lee (Lovers)” climbed the charts of Y FM and enjoyed number one sport for 3 weeks as was on Hot 99 Dance show for a quarter of a year. 16 July 2016 YCR FM website got published online for the very first time, since then we continue to build the radio as 2017 April the radio started streaming live on our website till to date. 

The following is Life Aimer Productions director: Mr. Siviwe Beja